For the past few months we’ve been working with a great team from Victoria’s Secret to redesign an internal communication tool they publish monthly which defines merchandise presentation for their stores. The client challenged us to integrate two 100+ page documents from two business groups into one cohesive branding tool. They wanted to modernize the […]

Whether planned or not your business will develop its own public image—its own unique identity. It’s up to you whether you control that identity or just let it happen. Your company’s business collateral is one of the first places you can look to attain that control.
Business collateral is anything that portrays your company image and […]